Lab

I build the tools I work with.

The projects here share one idea: automate agency routine so there is time for the one thing the client actually sees – the deliverable. Not a showcase portfolio. These systems run daily in real agency operations, from first concept through architecture to production.

Why does this live on a GEO website? Because it is the same method underneath: measure, prioritize, execute – applied to internal processes instead of a brand's AI visibility.

From internal tool to product $230 plan costs saved per month

MCP connector for Productive.io

Productive holds everything – budgets, tickets, follow-ups, hours – just spread across reports and views.

The connector makes this data queryable via MCP directly in Claude: one plain-language question instead of a click path through reports. No plan upgrade, on our own server, with an individual login per team member.

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Deterministic snapshots 59 / 10 59 clients · 10 team members

Workload board for the monthly close

Did we deliver the agreed hours for this client?

Before, that meant pulling data from Productive by hand and checking it against the client budget spreadsheet. Now every client card carries one big number – live from Productive, frozen as a snapshot after the monthly close.

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Which routine eats the most hours in your agency? Write to me – time sinks like these can be eliminated.